The world of Search Engine Optimization (SEO) keeps changing on daily basis and is, therefore, a challenging zone to operate in due to the competition that exists there. In order to gain competitive advantage in the site, especially when new in the market, one has to come up with survival strategies.
Another vital aspect factor that increases clients to one’s site is to consistently post SEO-rich blogs. Uploading of the content can be done regularly depending on the days or time the blogger is free. The data uploaded should be capable of attracting the consumers’ attention through unique features like creativity and innovativeness, use of voice recordings, pictures and videos, zero grammar errors amid others. The blogger should also make use of the GPS whose main functions are to determine the users’ exact position, altitude, time zone and location, trip and destination distance among others.
One should also heighten the use of mobile use since most of the clients access the site by use of mobile phones. The content posted should include contact information and be easily accessible by phone. Any the device used to access the site should be able to easily open and respond to the site gadget.
The content shared on the blog should also relevant to the users. The information can be shared with the entire world by use of the GPS technology. The authority of the material shared is established amongst the users by regular postings by the blog owner. The Hiking GPS Zone is an appropriate site that shares GPS product reviews and advice and still free offers e-books.
Advertising of one’s merchandise online helps attract more customers. Social media marketing may be done on Facebook, WhatsApp, YouTube, Twitter and Instagram accounts. The Existing clients may be used to reach more consumers by liking commenting or following the blogger’s accounts. Social media accounts can be of great importance when a seller wants to initiate a new product in the market or give an offer or promotion to the customers.
Appropriate application of SEO keywords is important as well. When the URL, page and image titles, image tags and content enable one reach the highest results when efficiently applied. Abusing the use of some words may put off some customers as the site may be branded boring.
Use of bright and colorful images on the site helps the blog run faster due to an increased number of users. Too big or small images work against the number of customers visiting the blog. Those uploading the content should make sure that images shared are of proper size.
The site speed can also capture the visitors’ interest or put them off the site completely. It is therefore important to maximize the speed of opening the site. Users are only willing to spend minimum time to access a site. Common techniques of increasing blog speed are updating the site, using only excerpts on the home page, splitting comments into pages, enabling site compression, deactivating unnecessary plugins and installing a caching plugin.
Supplementary measures of attracting more clients to the blog are enabling the use of backlinks, including the use of photos and images and finally availing live chat options for interested customers.